Maximize your laptop budget by buying smart! Laptops are a significant investment, but strategic timing can significantly reduce the cost. While new models constantly emerge, certain periods offer significantly better deals, even on the latest technology in 2025. With President's Day sales approaching, let's explore the optimal times to purchase a laptop.
Best Times to Buy a Laptop in 2025:
Major Sales Events: Black Friday, Cyber Monday, Prime Day Back-to-School Season New Hardware Releases
Black Friday/Cyber Monday:
These sales are prime laptop-buying opportunities. New laptop hardware typically launches early in the year or around October, leading to substantial discounts on previous-generation models (often those released before or after CES). Retailers aggressively clear inventory to make room for newer products. Expect savings of 20-30% or more. Even Apple products, known for their price stability, sometimes see significant Black Friday reductions.
Black Friday falls on November 28th, 2025, but deals often begin in late October. Expect deals to emerge shortly after Amazon's October Prime Day event.
Amazon Prime Day:
While not always offering the best laptop deals, Prime Day still presents opportunities, particularly for less demanding users. Chromebooks, already budget-friendly, receive even steeper discounts. The reliance on web browsers minimizes hardware concerns.
Prime Day 2025 is anticipated around mid-July, similar to previous years.
October Prime Day:
Amazon's October Prime Day event mirrors the summer sale, offering similar discounts ahead of the holiday season. Laptop deals are less abundant than on Black Friday, but it's worth considering for fall purchases.
Other Sales Events:
Beyond Black Friday and Prime Day, holidays like President's Day, Memorial Day, Labor Day, and the Fourth of July often feature tech discounts.
For the Latest Models:
If prioritizing the newest technology over price, wait for Nvidia, Intel, or AMD's new hardware announcements. CES 2025 showcased a new generation of laptops, featuring AI assistants and Mini-LED displays. Keep an eye on tech news for releases.
Ultrabook upgrades, particularly Intel's U-series processors, are less predictable. Stay informed about tech rumors and news.
New Hardware Impacts Pricing:
The release of new hardware immediately lowers prices on previous generations. While purchasing a last-generation model might seem less appealing, the performance differences between generations are often minimal for everyday tasks. This strategy is particularly effective for MacBooks.
Top Affordable Laptops (Current Selection):
If immediate purchase is necessary and sales aren't a priority, consider these options:
Dell XPS 13: A top MacBook alternative. $999.00 (Dell)
ASUS TUF Dash 15: A budget-friendly gaming laptop. $1,149.99 (Amazon)
Microsoft Surface Pro 9: A high-quality detachable laptop. $1,399.99 (Best Buy)
Apple MacBook Air M2 (2022): Excellent for everyday use. $1,665.00 (Amazon)
