When it comes to promoting your newest vehicle, if you're a car manufacturer, there's a whole array of options available. Maybe you opt for a slick new advertising campaign or a celebrity endorsement? Or perhaps you choose to get your new car out there to players in the form of an in-game kart in KartRider Rush+?
That's exactly the route Hyundai has taken as they once again team up with KartRider Rush+! Nexon's hit kart racer is thrilled to welcome back the renowned manufacturer with the new Insteroid concept car kart. Designed by the Hyundai Motors Europe Design Center, this kart is inspired by the INSTER, an innovative electric SUV from Hyundai.
But the Insteroid isn't the only exciting addition. Players can also grab the new Glitched Hyundai Aura and an EV Charging Connector sporting the vibrant GOGOGOrange color scheme. And that's not all—thanks to a celebratory event running until April 28th, if you use a Boost Shard at least once in-game, you'll be entered into a draw to win 30 Lucky Star Jewels. These can be exchanged for items through the Starlight Treasure Hunt, adding even more excitement to the mix.
Showing off the Insteroid isn't just an in-game kart; it's also a real-world concept car. While it might not be rolling off production lines and into stores anytime soon, its presence in the game serves as a powerful promotional tool.
Dare I say it's certainly a lot more fashionable-looking than the Cybertruck in Fortnite, in my humble opinion.
If KartRider Rush+ and this latest collaboration with Hyundai aren't enough to draw you in, why not take a break and check out our list of the top five new mobile games to try this week? See what else has hit the market in the last seven days and find your next favorite game.
