The story of the new installment in the beloved Borderlands series sparked from a tweet by a dedicated fan. This fan voiced concerns about the upcoming game, pointing out its striking visual similarities to Borderlands 3 and raising questions about a possible reduction in the marketing budget. They also drew comparisons to the critically panned Borderlands 2024 movie, which even received harsh criticism from filmmaker Uwe Boll. Instead of fostering a dialogue with the community, Randy Pitchford, head of Gearbox, initially responded by saying he "doesn't want to see this negativity" and planned to block the user to shield himself from stress. However, he later revised his stance, opting to mute notifications from the account instead.
The situation intensified when popular streamer Gothalion called on the developer to embrace criticism and respect the opinions of long-time fans. In response, Pitchford dismissed the comment as "toxic pessimism" and not constructive. He further emphasized the immense pressure on developers, stating they are "killing themselves to entertain players."
This response elicited a range of reactions within the Borderlands community. Some rallied behind Pitchford, acknowledging the intense pressure developers endure. Others felt his comments were an evasion of constructive dialogue, labeling his behavior as overly emotional. Many also recalled that this was not the first instance of Pitchford making sharp remarks on social media.
Mark your calendars: Borderlands 4 is set to launch on September 23, 2025, and will be available on PS5, Xbox Series, and PC. As the release date approaches, fans and critics alike will be watching closely to see how Gearbox navigates the challenges and expectations surrounding this highly anticipated game.